PPC/SEM Case Studies

Search Engine Marketing: Plumbing Service

A plumbing service was currently utilizing SEM as part of their marketing strategy but needed to optimize what they were doing. Over a period of time, we saw a steady increase in the number of conversions with a decrease in the cost/conversion ratio.

 

Search Engine Marketing: Event Planning

Despite currently using PPC/SEM as part of their marketing strategy, they had nearly no conversions. Needed to increase the cost per conversion. Drove a +40% increase in inquiries for wedding planning services within the second month and almost 60% in the 3rd month of managing the campaigns. Google Display & Remarketing conversions increased 16% month on month. Even brand awareness was improved.

 

Search Engine Marketing: Bus Rental Service

A bus rental service was currently utilizing SEM as part of their marketing strategy but needed to optimize what they were doing. Over a period of time, we noticed an increase in conversions with a decrease in cost per conversion.

 

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